The Art Directors Club has awarded its first ADC Black Cube for best in show to TBWA\Hunt\Lascaris in Johannesburg, South Africa, for its “Trillion Dollar Campaign” supporting the Zimbabwean newspaper.


Nissan has more than 40 of its new Leaf vehicles riding along as support vehicles with an 800-mile, eight-day cycling road race. Of course, it is also showing off the cars benefits of being 100% electric

Cameras are now rolling in the next phase of Dairy Queen’s year-long celebration of the DQ blizzard’s 25th anniversary. Specifically, Blizzard fans are being asked to record a short film offering a musical birthday tribute to the popular menu item

Kimberly-Clark’s Huggies brand is tapping into the product development skills of its mommy advocates and building brand links at the same time with a new program, Huggies MomInspired

KidzBop.com a social networking and video sharing Web site for kids, and Chronicle Books have launched “The Totally Weird Super Contest” to support the latest release in the publisher’s best-selling Worst-Case Scenario series

Nike today launches its FIFA World Cup campaign with a 10-minute film on the social networking giant.


CBS affiliate WFMY of Greensboro/Winston-Salem (weekly audience: 671,980) recently showcased a number of promotional products on its long-running “Good Morning Show,” including caffeinated soap, the electric riding beer cooler and the “instant abs” tee shirt.
The segment was centered on the “Top 10 Wacky Ways to Promote a Business in 2010,” a recent promotion that’s part of [...]
In which commercialism ruins history.
Sawgrass Technologies Consumer Division, Charleston, S.C., recently released two printing solutions simultaneously to accommodate wide-format media and ChromaBlast transfer media.


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